What’s your Personal Brand?

What’s your Personal Brand?

A thought provoking and popular TedTalk by documentary maker Morgan Spurlock which poses the difficult question of personal brand.

Question #1 – what characteristics, personality traits and behaviours would you say describe your personal brand?

Question #2 – what characteristics, personality traits and behaviours would other people use to describe you?

Is there a difference between the answers you gave for Q1 and Q2? If so, what does it mean and what would you like to do about it?

Embrace Transparency!

transparency and personal brand

 

It may be…‘Ugly…

…but it’s Honest’

 

 

 

 

 

Read the article on LinkedIn.

About the author

An outcome oriented leader with a collaborative style enabling relationships with internal & external stakeholders spanning C-level executives to associates.

My professional development is augmented by continuous learning including an Executive Doctorate in Organisational Psychology. Expertise is based in the influence of personality on performance & behaviours when teams work collaboratively in multi-disciplinary distributed structures.

Capabilities: -

⇒ Executive experience across various industry sectors including regulated financial and legal services, manufacturing & Not-for-Profit. Stakeholder relationships including customers, clients, colleagues, & partners, all in context of a complex global, matrix environment.

⇒ Financially astute, P&L ownership to £500m. Highly commercial, negotiating experience covering a broad range of internal & external client facing commercial activities.

⇒ Leadership of large scale, multi-site, (international) operations, employing collocated & virtual, multi-disciplinary teams & 3rd party partners/vendors. Experience of optimising the full spectrum of customer care: multi-lingual, multi-channel, multi-shore, insource/outsource, partner/vendor management, CX, customer insights, IB/OB, sales, retentions, collections, payments, tech support, back-office fulfilment.

⇒ Extensive transformation & change leadership experience including: acquisitions, mergers, restructuring, re-scaling, cap-ex, strategy, operating model development, culture/behaviour change, service transition, risk management, implementation, partner/vendor/supply chain management, operations management, business process transformation & automation, six-sigma, collective bargaining, TUPE; & IT change (automation, digitisation, infrastructure, telecoms, enterprise applications & services).

⇒ Consulting & interacting with a wide range of regulators and governmental bodies.

⇒ Advanced analytical skills, deep knowledge of sophisticated statistical tools & techniques.